By Carrie Ann Kandes, APR | KSU PRSSA Professional Advisor
I have a confession to make. I’m not in love with writing articles about the job or internship search. Don’t get me wrong – I agree it’s a critical topic for collegiates. But like the Kardashians, the topic is a bit, well, overexposed. It’s everywhere. Everyone talks about it. And everyone has advice about what you should do. Saying something profound – something you haven’t already heard – is a tall order.
That’s why I decided to focus this piece on what you shouldn’t do. During nearly 20 years in this business, I’ve interviewed a lot of candidates. And many of them have been recent grads. I’m always a little stunned by the mistakes that can completely derail an otherwise effective interview. Read more.
Welcome the 2015-2016 PRSSA Kent Officers!
PRSSA Kent elected its officers and chairpersons for the 2015-2016 school year at its April 8 meeting. From left to right, officers include:
The officers and chairpersons will officially begin their terms June 1, 2015.
Two Kent State teams of public relations majors participated in the 2015 National PRSSA Bateman Case Study Competition. The teams partnered with Cleveland clients who supported the national client, Home Matters.
The teams, Bateman Blue and Bateman Gold, researched, created, implemented and evaluated a public relations plan for their clients, said Professor Timothy Roberts, the Kent State Bateman Advisor.
The Bateman Blue team consists of: Erin Zaranec, Hanna Moore, Justin Graci, Endya Watson and Katie Smith. Bateman Blue paired with Home Repair Resource Center (HRRC) to spread the mission of Home Matters throughout the city of Shaker Heights by empowering homeowners to use HRRC's services The Bateman Blue team developed the 'Raising the Roof' campaign to target young parents in Shaker Heights.
Click here to read more.
The Kent State University Chapter of the Public Relations Student Society of America (PRSSA Kent) led its first ever Twitter chat Wednesday, March 4.
The chat, which started at 7:30 p.m., centered around the phenomenon of newsjacking. Author and professional speaker David Meerman Scott defines newsjacking as “the process by which you inject your ideas or angles into breaking news, in real-time, in order to generate media coverage for yourself or your business.”
Click here to read more.
Have a great summer!
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Join PRSSA Kent
New Members Welcome
Then PRSSA Kent is right for you. Dues are $50 for one full year. Click here for more information.
If you'd like to learn more about the benefits of joining, please watch this video created by Kent State's College of Communication and Information or this video created by some of our former officers.
Read FORUM, PRSSA's National Newspaper
Check out the spring 2015 issue of FORUM here.