By: Austin Monigold
The Bateman Gold team is working to achieve these goals by tailoring tactics to specific target audiences on Kent State’s campus through their campaign: B.E.A.T. Lymphoma. The acronym stands for Build Community, Educate, Advocate and Treat Lymphoma.
Bateman Gold consists of five team members:
Raise awareness of adolescent and young adult lymphoma. With a focus on the Kent State campus and the local community, the campaign also intends to position the Lymphoma Research Foundation as a leader in serving the needs of all those impacted by a lymphoma diagnosis.
Educate. The creation of resources is designed to educate the AYA community about the disease and unique needs of this population.
Relationship-building. A final goal of the campaign is to foster relationships and partnerships with key organizations and influencers for campaign collaboration.
To learn more about the National Bateman Case Study Competition, click here.
Bateman Gold Team from Left to Right: Maggie Werren, Emily King, Austin Monigold, Morgan Cummings, Tamra McMillion
By: Maddy Harberberger
The Bateman Blue campaign targets the Kent State community, local medical students, and businesses in downtown Kent. The team has tabled on campus in different high-trafficked areas and communicated with several businesses and organizations in downtown Kent. They also used social media and face-to-face events to raise awareness. Bateman Blue has reached hundreds of people to encourage them to pledge to E.R.A.S.E lymphoma: use Education, Research, Awareness, and Support to Eradicate the disease.
Bateman Blue consists of five team members:
Bateman Blue is collaborating with the Committee for Student Clinical Research at NEOMED. They will host an event on March 9th at NEOMED’s campus to connect with med students and encourage them to pursue a professional relationship with LRF.
Bateman Blue also hosted a Medical Drama Trivia Night on March 3rd. Here, attendees tested their medical drama knowledge and won awesome prizes, from free t-shirts to gift cards and more!
Bateman Blue Team from Left to Right: Genevieve Krejci, Maddy Harberberger, Yarillis Sotomayor, Chloe Zofchak, Jordyn Forkell
For more information:
Wendy A. Turrell
Meeker Scholarship Chair
Akron, OH--The Akron Area Chapter of the Public Relations Society of America (PRSA) awarded Kent State University senior Brady Warmbein its David A. Meeker Scholarship. Warmbein carries an overall 3.97 GPA with a 4.0 GPA in his major of public relations. Warmbein will receive $1,500 and a first-year professional membership in PRSA upon graduation, paid for by the Akron Chapter of PRSA.
The Meeker Scholarship is given annually in the name of the late David Meeker, a five-time recipient of PRSA’s most prestigious award, the Silver Anvil. Meeker was a long-time PRSA member, founding partner of Meeker-Young LLC, and retired executive vice president of Edward Howard & Company. The Meeker Scholarship competition is open to any student who is from, or attends college in, Northeastern Ohio, and who is majoring in public relations or a closely allied communications field.
Warmbein holds leadership positions in the Kent State chapter of the Public Relations Student Society of America and is a member of Alpha Lambda Delta honors fraternity. His extracurricular activities include summers spent volunteering with the Miracle League baseball program for disabled children in his hometown of Pittsburgh. Upon graduation he plans to begin a career in digital public relations in an agency setting.
In addition to the Meeker Scholarship winner, the Meeker competition awards first-year professional PRSA memberships to two runners-up. This year’s second and third place winners are Youngstown State senior Kylee Chrastina and Mount Union University senior Peyton Zamarelli.
Chrastina is majoring in communication studies and has a GPA of 3.94. She plans to dedicate her public relations career to working in the political sector to bring about change for marginalized groups. Zamarelli has a double major in public relations and music and carries a 3.8 GPA. Both young women are involved in many extracurricular and pre-professional activities.