PRSSA Kent entered two teams into this year’s PRSSA National Bateman Case Study Competition, which tasked students to create public relations campaigns focused on mental health on behalf of Campaign to Change Direction. After months of hard work, both teams received honorable mentions.
Sixty-seven teams participated nationwide, fifteen were recognized with honorable mentions and three teams presented their campaigns as finalists.
Each year, ten PRSSA Kent members are invited to participate in the PRSSA National Case Study Competition. Tim Roberts, associate lecturer and undergraduate studies coordinator, advises both teams and is assisted by one professional adviser for each team.
The PRKent program has a great history with the Bateman competition, receiving second place in 2013 and an honorable mention in the past three out of four years. This is the first time in the history of PRKent that both Bateman teams have received honorable mentions.
Youtoo Social Media Conference Chair Latisha Ellison and Vice President of Public Relations Holly Disch recently took a trip to Seattle to represent PRSSA Kent at National Assembly.
During National Assembly national PRSSA bi-laws are voted on and national committee elections take place. Ellison represented Kent State University as a voting delegate and Disch represented Kent State as a Vice President of Advocacy candidate.
Along with elections, attendees were able to be a part of leadership and ethics sessions.
On April 6, the Ralph C. Darrow Chapter of the Public Relations Student Society of America at Kent State University (PRSSA Kent) celebrated #BetsyDay in a way that truly represents what it means to be a female leader in the public relations field.
Once being challenged to participate in #BetsyDay we decided the best way would be to highlight female leaders. We watched the Plank Center’s documentary about Ms. Plank with our Executive Board and our members, along with reading all about the great accomplishments of Ms. Plank’s career. One thing that caught our attention was how impactful of a leader Betsy Plank was and how she never gave up on giving back to her community.
KENT, Ohio (April 18, 2016) — The Kent State University Chapter of the Public Relations Student Society of America (PRSSA) celebrated the life and legacy of the First Lady of public relations, Betsy Plank, Thursday, April 7, by collecting donations for the Kent State University Women’s Center.
Plank, who is known as the Godmother of PRSSA, was instrumental in the organization’s formation in the late 1960s. Plank accomplished many firsts for women in the public relations industry, including being the first woman elected as president of the Public Relations Society of America (PRSA) in 1973. PRSSA Kent joined Chapters from across the nation in celebrating the life and legacy of Plank on Betsy Day.
“Our national organization wouldn’t be where it is today without the leadership and support of Betsy Plank,” said Chapter President Gabrielle Woodard. “We wanted to make sure we acknowledged her contributions to the education of public relations students in the best way we could — by contributing to our own community in her honor.”