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Kylee Coles and Gavin Zivoder PRSSA Kent hosted an engaging Resume and LinkedIn workshop in Franklin Hall, offering students valuable advice on how to stand out in the public relations and communications field. The event featured three professional guest speakers: Carrie Kandes, Director of Internal Communications at Westfield; Jill Rebuck, Senior Project Manager of Corporate Communications at The Davey Tree Expert Company; and Whitney Randolph, Senior Project Manager of Corporate Communications at The Davey Tree Expert Company. The workshop provided valuable insights on how students can stand out when applying for internships, refine their resumes and optimize their LinkedIn presence. Here are some key takeaways: Personal Branding through LinkedIn
Students walked away with actionable takeaways to help them get ahead early in their careers. The interactive session provided personalized feedback, with professionals offering one-on-one advice, answering questions and reviewing students' resumes and LinkedIn profiles to ensure they present themselves effectively in the public relations field. As PRSSA Kent continues to provide career-developing opportunities, sessions like this serve as a stepping stone for students looking to stand out. To view our upcoming events, visit the calendar on the homepage of our website!
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Julia Greco On behalf of PRSSA Kent, we invite you to attend our annual networking event, Communications Connection, on Tuesday, March 25 from 5 p.m. to 7:30 p.m. in Rockwell Hall’s Fashion School Atrium and University Museum.
Communications Connection gathers professionals and students to connect and network. We aim to broaden your understanding of public relations, advertising, marketing and communication industries. What to expect:
Shannon Russell
blog posts and experience passports, to help travelers and residents make the most of their Cleveland experience. As someone who has been a Cleveland fan since birth, I knew this kind of work was something I wanted to be a part of.
After the panel, I became a member of PRSSA Kent’s executive board and got involved in other extracurriculars to improve my resume. In Fall 2024, I attended ICON (PRSSA’s national conference), where I met Destination Cleveland’s Senior Public Relations Manager Jen Brasdovich. I expressed my interest in interning for the company, and she was able to recommend me for the internship, which I eventually landed. It was very satisfying to have my long term goal pay off, and I am very thankful for how PRSSA Kent helped me get there. At my internship, I am a member of the content team. I write blog posts for the Destination Cleveland blog, including trip planners and landmark spotlights. I also conduct market research and content audits for the Destination Cleveland website and make recommendations to improve user experience. Finally, I help brainstorm and execute messaging and creative for each seasonal content plan. Being a part of this collaborative, supportive and creative environment has been nothing short of special. Although this isn’t a typical public relations internship, I still use public relations skills in my role every day. A large part of my role is writing, specifically in AP style, which is a foundational public relations skill. In all of the content I write or engage with, I also have to ensure I am writing strategically and clearly so that content resonates with the target audience. Finally, the recommendations I make are all backed by research, which is another key public relations skill. Overall, I am having a great time at my internship and I am thankful for the opportunity to grow my strategic communication and public relations skills. I recommend for PRSSA Kent members to get more involved with the organization and to take chances because you never know what opportunities could come from it. |
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