Internship Insider: Lara Kilchenmann

This summer, I had an internship with Sukoon Psychotherapy, giving me the chance to apply my digital marketing skills in a real-world setting. As a virtual mental health practice, Sukoon’s small start-up structure gave me a close look at marketing operations in that environment, challenging me with meaningful projects.
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I completed various projects with applied skills I have been developing throughout my studies at Kent State. I created a full newsletter proposal, wrote blog articles about therapy and mental health, designed a short-form social media video and prepared a strategic SEO presentation for the founders. 

Each project required me to balance creativity with practicality; communicating sensitive topics in a clear and supportive way for the practice.
Although my experience was fruitful, I faced multiple challenges. Communication was sometimes difficult, with each of my supervisors welcoming a new baby while also running the practice, it was hard to get consistent feedback or direction. 

I was sometimes unsure if I was fully meeting their expectations. This was frustrating at the moment, but it became an important part of my growth. I learned how to be more independent, trust my decision-making and keep projects moving forward even without immediate guidance.

In the end, I left Sukoon Psychotherapy with more than stronger technical skills. I learned how to adapt in a less-than-perfect environment and to channel empathy in communication while working in a field as sensitive as mental health. The experience was not flawless, but I see that as a strength; proof of my resilience, independence, and commitment to purposeful work despite challenges.

Tips for future interns:

• Don’t be afraid of uncertainty. Sometimes you’ll need to figure things out on your own, and that’s when growth occurs.
• Be proactive in asking for feedback, even if it feels uncomfortable.
• Document your projects and progress as you go. It will make reflection and portfolio building much easier.
• Don’t be afraid to ask for meetings, guidance or one-on-ones with your supervisors.
• Remember that every internship, even with its challenges, is an opportunity to learn what kind of professional you want to become.

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