KENT STATE UNIVERSITY PRSSA
  • Home
  • About Us
    • Bylaws
    • Awards
  • Members
    • Officers/Advisers
    • NMGZ
    • Points & Recognition
    • Mentorship & Alumni
    • Committees
  • Events
    • Schedule
    • Conferences
    • 50th Anniversary
  • Resources
    • On-campus Opportunities
    • Scholarships
    • Internships >
      • Student Experiences
      • Internship Experiences
    • Reimbursement
    • What Is PR: High School Outreach Initiative
  • Diversity
  • News
    • Newsletters
  • Blog
  • Contact Us
    • Speaking Opportunities
  • Join

Interning at Victoria's Secret PINK

8/27/2016

1 Comment

 
Picture
In January, I found out that I had been selected to serve as the Digital Marketing Intern this summer at the Victoria’s Secret PINK Headquarters in New York City. The internship was an opportunity that I had been dreaming about since I was a little girl. The personal and professional experience I gained while in the city proved to be invaluable.  
           
Throughout the summer, I helped support various areas of the PINK Digital Marketing Team’s email, mobile and social media strategy, execution and analytics. I provided weekly digital trend reports to leadership and patterned other brands’ digital tactics for competitive analysis. Two of my favorite responsibilities included brainstorming and curating content for PINK’s official Snapchat account. I was even given the opportunity to appear on the Snapchat to promote new products and campaigns. Working with various social media platforms allowed me to hone my creative skills and expand my knowledge about different platform functionalities, as well as analytics. I believe my biggest accomplishment was analyzing and presenting extensive research to PINK Marketing Leadership about the current video landscape to discover innovative storytelling opportunities across multiple digital platforms. It was rewarding to see how much the team valued my insight about the millennial demographic and its behavior in the video sphere.
 
Living in New York has also given me the confidence and motivation to tackle anything the world throws at me in the future, personally and professionally. I have learned how to problem-solve more effectively and completely depend on myself in stressful situations. Each time I got lost on the subway or had to fight off an infamous New York City cockroach, I became a stronger, more independent individual. I went into the office each day motivated and ready to learn. I also focused on cultivating genuine relationships with my supervisor and co-workers, which allowed me to gain the most out of my internship experience. I highly encourage other college students to step outside of their comfort zones and intern in an unfamiliar location. I also urge them to apply for their dream internship, no matter how competitive or intimidating it may be.  

-- Victoria Manenti, Senior Public Relations Major

1 Comment
Parker Damato
3/9/2017 03:13:08 pm

Hi, I am very interested in applying for the same internship, however how did you apply? Was it online or through some website? I'm having some trouble tracking down where to apply for this internship

Reply



Leave a Reply.

    Archives

    September 2021
    September 2019
    September 2017
    August 2017
    May 2017
    September 2016
    August 2016
    January 2016
    September 2015
    August 2014
    May 2014
    April 2014
    December 2013

    Categories

    All
    Agency
    Corporate
    Fashion
    Non Profit
    Non-profit
    Public Affairs

    RSS Feed

Powered by Create your own unique website with customizable templates.
  • Home
  • About Us
    • Bylaws
    • Awards
  • Members
    • Officers/Advisers
    • NMGZ
    • Points & Recognition
    • Mentorship & Alumni
    • Committees
  • Events
    • Schedule
    • Conferences
    • 50th Anniversary
  • Resources
    • On-campus Opportunities
    • Scholarships
    • Internships >
      • Student Experiences
      • Internship Experiences
    • Reimbursement
    • What Is PR: High School Outreach Initiative
  • Diversity
  • News
    • Newsletters
  • Blog
  • Contact Us
    • Speaking Opportunities
  • Join